Kennesaw Marketing Association

For those of you who do not know, Marketing Week is an annual week-long accumulation of various events hosted by KMA in order to promote the awareness of KMA, AMA, and Marketing.

As of right now, our plans for Marketing Week include:

• Monday (October 5)
  • Membership Drive: We will be visiting classrooms throughout the day giving a short presentation on KMA and handing out information trying to drive membership for the rest of the year.  We will be going to both marketing classes as well as KSU 1101 classes.  (We will get the list of professors from Tyra)
  • Fundraiser: We will begin the week with our quick breakfast fundraiser.  Doughnuts will be picked up first thing in the morning to be sold around campus with either hot chocolate or coffee.  I am thinking hot chocolate because we wont need sugar and creamers, etc. Or we can do OJ, although it will be more expensive.
• Tuesday (October 6)
  • Membership Drive: This will be our all day membership drive.  We will continue our classroom visits and we will also set up a table in the lobby of the Burruss Building as a central site to hand out information about KMA.  At the table we will also be giving out free baked goods (we will need to come up with a list of who is baking what)
• Wednesday (October 7)
  • On Campus Main Event: This is our Buckle event.  We are planning to have it start at 4:00pm and last for approx. 1 hour.  It will begin with a lecture on self branding and quick interview tips and wrap up with a business dress fashion show.  The location is in the Leadership room at the Student Center.
• Thursday (October 8 )
  • Fundraiser:Our end of week wrap up fundraiser will be a cook out on the green. We need to discuss exactly what will be prepared and served as well as prices. We will also turn this into a KMA awareness drive with activities on the green.  Our first choice is to set up a screen on the green however I know KAB is doing their Screen on the Green event that night so I am not sure how that will work out.  If that is not possible then we will come up with a secondary activity, like KSU dodgeball or something.
• Friday (October 9)
  • Week-end wrap up: This is our opportunity to let loose and have a little fun with the members of KMA.  From our discussion at the last meeting it seemed like everyone wanted to go to US Play and do an event there.  I will work on gathering pricing and schedules, etc to make this happen.

If you are interested in helping out and participating during Marketing Week, then please feel free to email KMA at KennesawMarketing@gmail.com. We need volunteer’s for each and every activity, and we require maximum participation in order to make it a success. Also, for more information regarding KMA and Marketing Week, our next meeting is Wednesday at 5:00pm in the BB Sales Center.

On Wednesday September 2nd 2009, KMA hosted Patrick West and Kevin Ware as they discussed AMA Atlanta, and how the organization can benefit our future career growth. Feel free to view the video of the event below. Some of the audio is slightly messed up near the end, but it should still be relatively audible.

Please enable Javascript and Flash to view this Viddler video.

The Fall Semester 2009 General Membership Informational Meeting PowerPoint presentation is below. If you have any questions, then feel free to comment or contact KMA at KennesawMarketing@gmail.com.

The website is still under construction. Expect the look and layout to change dramatically as time passes.

If you are interested in learning more about KMA, then search ‘Kennesaw Marketing Association’ on Linked In and Facebook groups, or contact KMA directly at KennesawMarketing@gmail.com.