2
02
2010
This Thursday, February 4th at 6:30pm in BB 371, KMA will be hosting a meet and greet for new and aspiring members.
Students who attend the meeting will be able to learn more about KMA and how they can get more involved in our organization.
We invite all current, new, and aspiring members to come and learn more about KMA, network with fellow students, and enjoy FREE pizza & drinks.
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Categories : Membership
20
01
2010
We have lots of exciting activities and events planned for this semester, including the Atlanta Area AMA Collegiate Conference on February 19th and the AMA International Collegiate Conference in New Orleans on April 8th.
In order to provide as much scheduling flexibility as possible, we now have two official meeting times. Both meetings will be covering the same agenda, so we hope that you can make at least one of them.
Our standard meeting times are as follows:
Wednesdays at 3:30pm and Thursdays at 6:30pm.
The room locations are always subject to change, but we will attempt to always hold the Wednesday meetings in BB382 and Thursday meetings in BB371. Stay tuned to our Facebook page and website calendar in order to stay informed about possible changes.
Registration for the Atlanta Area AMA Collegiate Conference is now available. After you register, send a copy of the registration receipt to the KMA Email at KennesawMarketing@gmail.com so that we can keep track of who all will be attending. Also, feel free to make a post on the KMA Facebook discussion in order to alert and connect with other members who will also be attending.
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Categories : Communication
4
12
2009
Every year a local charitable organization, Cobb Christmas, sends a Cobb County transit bus to Kennesaw State University hoping to collect on the generosity of the KSU school community. The event is refered to as ‘Stuff-A-Bus,’ similar to how Santa stuffs his sleigh full of toys.
All together, the KSU volunteer community collected 2,660 items for in-need Cobb County families. Kennesaw Marketing Association helped contribute by collecting over 206 canned and packaged food goods. The donated items will be distributed to in-need Cobb County families before Christmas so that they can enjoy a more fulfilling holiday.
Thanks goes out to KMA volunteers who spent their evenings going door-to-door collecting goods from kind KSU students: Amy Luchkowec, Jerome Mallory, Rebecca Raffield, Megan Carter, Kara Elias, Liz Hawkins, Eric Southerland, and Chris Roell.

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Categories : Philanthropy
18
11
2009

Facebook
Everyone knows Facebook. If you use it, then you should also join the KMA Facebook group page. I am unable to link directly to the page, just search groups for Kennesaw Marketing Association, and join the one with the most recent posts. Joining Facebook will allow you to interact with other KMA members, stay up to date on KMA events, and further strengthen your social network.
Linked In – Its not what you know, its who you know.
Linked In is a business-oriented professional networking website. Many students, faculty, and experienced professionals use Linked In to strengthen their network base, maintain long term professional relationships, and find career-focused employment.
Creating a professional profile is quick, easy and free. And if you are not already on Linked In, then you are missing out on a great opportunity to sell yourself to future prospective employers. Current stats show that ¾ employers Google their prospective candidates before contacting them. If you are on Linked in, then they will have something of value to find and give you a second opportunity to differentiate yourself from the competition.
Once you join Linked In, search for the KMA group page, and start connecting with fellow classmates, KMA members, faculty, and experienced professionals. Also, if you would like your name on the KMA website linked to your Linked In profile, then send an email with a link to your public profile to our Communications Chair, Chris Roell, at chrisroell@gmail.com.
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Categories : Communication
29
10
2009
In a globalized world, marketing is as important as ever.
Join KMA on Wednesday November 4th in BB 268 at 5:00pm to listen to Jose Arana speak to us about cross cultural marketing.
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Categories : Guest Speaker
21
10
2009
Bellow are several of KMA’s committees. We encourage everyone to get involved with at least one committee, and we even welcome multi-committee participation. The committees serve as opportunities to participate and help provide further substance to the membership experience.
Philanthropy Committee: This committee will be responsible for planning and executing (with other member support) all philanthropy activities for the year. The first project we will be working on is Cobb Christmas. For this project we will be volunteering hours durning the “Night before Cobb Christmas” event, creating volunteer/donor brochures, implementing an annual event that will be held on Kennesaw’s campus, and working increase the number of toy donations from their last years numbers. This is a great opportunity to have fun, help less fortunate kids, and be creative. For more information you will want to contact Eric Southerland, he is the Philanthropy chair, at esouther@students.kennesaw.edu
Fundraising Committee: One of our most important efforts during the year is fundraising. This will be done through on campus activities as well as retaining corporate sponsorships. We need a fun group of people that will take responsibility of organizing and executing fundraising events throughout the year. We are looking to have 3-4 small ones per semester and 1 large event per semester. If you are interested in this you can either contact Whitley Cooper, VP, at wcooper7@students.kennesaw.edu or Jennifer Beech at the KMA email. Since we do not have a fundraising chair we are looking for people who can be self motivated. If there is anyone interested in filling the fundraising chair position please let us know.
Communication Committee: People dont know what they dont know….so, if we dont tell them they may never know. The communication committee will be responsible for creating ads/flyers for all events, keeping up our Facebook and linked in accounts, and maintaining the KMA bulletin board on the third floor of the BB. We will also be kicking of a KMA campaign where the sole purpose is to spread the word about KMA. If you are interested please contact Chris Roell, Communication chair, at chrisroell@gmail.com.
In the near future we will also push to form membership and professional development committees but for right now we would like to keep those as whole organization activities.
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Categories : Uncategorized
13
10
2009
This Wednesday Oct. 14 at 5pm in BB268 there will be a general KMA member meeting. The meeting will start out with a small introduction to KMA for all the new faces attracted from last weeks membership drive, and then proceed into discussion about various opportunities to participate and get more involved.
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Categories : Uncategorized
5
10
2009

Wednesday October 7th. at 4:00pm in the Leadership Room at the Student Center across from the Bursar’s Office.
Enjoy Free food as Todd Singleton from Buckle speaks on self-branding techniques and quick interview tips, followed by a business-dress fashion show. We are still working on getting volunteers for the short fashion show at the end. If you are interested, please email KMA at kennesawmarketing@gmail.com before 3:00pm on Wednesday.
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Categories : Marketing Week
2
10
2009
Marketing Week Flyer – Sentinel Newspaper 10-6
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Categories : Marketing Week
22
09
2009
For those of you who do not know, Marketing Week is an annual week-long accumulation of various events hosted by KMA in order to promote the awareness of KMA, AMA, and Marketing.
As of right now, our plans for Marketing Week include:
- Monday (October 5)
- Membership Drive: We will be visiting classrooms throughout the day giving a short presentation on KMA and handing out information trying to drive membership for the rest of the year. We will be going to both marketing classes as well as KSU 1101 classes. (We will get the list of professors from Tyra)
- Fundraiser: We will begin the week with our quick breakfast fundraiser. Doughnuts will be picked up first thing in the morning to be sold around campus with either hot chocolate or coffee. I am thinking hot chocolate because we wont need sugar and creamers, etc. Or we can do OJ, although it will be more expensive.
- Tuesday (October 6)
- Membership Drive: This will be our all day membership drive. We will continue our classroom visits and we will also set up a table in the lobby of the Burruss Building as a central site to hand out information about KMA. At the table we will also be giving out free baked goods (we will need to come up with a list of who is baking what)
- Wednesday (October 7)
- On Campus Main Event: This is our Buckle event. We are planning to have it start at 4:00pm and last for approx. 1 hour. It will begin with a lecture on self branding and quick interview tips and wrap up with a business dress fashion show. The location is in the Leadership room at the Student Center.
- Thursday (October 8 )
- Fundraiser:Our end of week wrap up fundraiser will be a cook out on the green. We need to discuss exactly what will be prepared and served as well as prices. We will also turn this into a KMA awareness drive with activities on the green. Our first choice is to set up a screen on the green however I know KAB is doing their Screen on the Green event that night so I am not sure how that will work out. If that is not possible then we will come up with a secondary activity, like KSU dodgeball or something.
- Friday (October 9)
- Week-end wrap up: This is our opportunity to let loose and have a little fun with the members of KMA. From our discussion at the last meeting it seemed like everyone wanted to go to US Play and do an event there. I will work on gathering pricing and schedules, etc to make this happen.
If you are interested in helping out and participating during Marketing Week, then please feel free to email KMA at KennesawMarketing@gmail.com. We need volunteer’s for each and every activity, and we require maximum participation in order to make it a success. Also, for more information regarding KMA and Marketing Week, our next meeting is Wednesday at 5:00pm in the BB Sales Center.
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Categories : Marketing Week